Nghe An develops tourism development strategy to 2030, vision to 2035

23/11/2022 3887 0

On the morning of November 22, in Hanoi, a scientific conference took place to collect expert opinions on the draft strategy for tourism development of Nghe An to 2030, with a vision to 2035. Assoc. Dr. Bui Dinh Long - Vice Chairman of Nghe An Provincial People's Committee; Dr. Ha Van Sieu - Deputy Director General of Vietnam National Administration of Tourism; and Assoc. Dr. Tran Dinh Thien - Former Director of the Vietnam Institute of Economics co-chaired the workshop.

Delegates chaired the conference. Photo: TITC

Speaking at the opening ceremony, Assoc. Dr. Bui Dinh Long - Vice Chairman of Nghe An People's Committee said that the province wants to develop tourism into a spearhead economic sector, a core in the overall socio-economic development of the country. Nghe An Department of Tourism has developed a draft of the provincial tourism development strategy to 2030, with a vision to 2035 on the basis of comments from departments and sectors. Based on this strategy, the province can develop projects and schemes for the strategy to become the backbone of tourism development and put it into practice in the most effective way.

At the workshop, the draft strategy team presented the contents of the development premises and the vision of Nghe An tourism to 2035; strategic goals and viewpoints; targets; typical tourism brand of Nghe An province; spatial zoning for tourism development; propose orientations for tourism development in a number of key areas, focus areas, thematic tourism spaces; orientation to connect the system of routes, points and tourist infrastructure; orientations for the development of transport infrastructure linking key tourist areas; groups of solutions for tourism development; strategy implementation roadmap; strategy implementation.

Commenting on the draft content, delegates and experts said that Nghe An has a lot of potential in terms of natural and cultural resources, but the capacity to exploit and develop tourism is still inadequate.

Nghe An tourism development strategy has a new approach in terms of both content and implementation. However, the strategy needs to have a long-term view on the road to sustainable tourism development. At the same time, consideration should be given to ensure feasibility, consistent with Vietnam's tourism development strategy in relation to the region and region, close to the actual tourism development of the province. Nghe An is a key development area of ​​the North Central region, but marketing and tourism promotion are still limited. Therefore, it is necessary to clearly define solutions for promotion and advertising, supplementing clearer product and market orientations based on core and outstanding resource values, combining cultural and historical values. history with modern trends.

Conference overview. Photo: TITC

One of the key contents is to develop specific tourism products. Nghe An needs to develop unique and attractive tourism products with its own elements in order to create competitive advantages, attract and improve the experience for visitors. Products and services also need to be linked to market demand, especially after the impact of the Covid-19 pandemic, which has changed tourism trends. It is necessary to focus on new, developed and developed tourism products such as: sea tourism; cultural tourism, history associated with spirituality, community tourism, eco-tourism... Besides, the factor of satisfaction level of local residents, tourists and businesses also contributes an important part of sustainable tourism development.

In addition, there should be practical solutions to attract and train high-quality human resources working for the local tourism industry; attract investment from domestic and foreign enterprises to be able to form a new and attractive tourism wave and eco-tourism ecosystem.

Assoc. Dr. Tran Dinh Thien speaking at the conference. Photo: TITC

Assoc. Tran Dinh Thien said that the key issue for effective implementation of the strategy is understanding the current development situation, clarifying the province's strength, finding bottlenecks to come up with effective solutions. effective, practical. Besides cultural and heritage resources, modern conditions such as facilities and infrastructure such as hotels, restaurants, etc. to serve the basic needs of tourists is also an urgent requirement. In addition, there should be policies to attract labor resources and investment sources to develop Nghe An tourism commensurate with its potential. It is necessary to point out the breakthrough points, choose the key strategies and solutions, suitable to the current tourism situation.

Deputy Director General of Vietnam National Administration of Tourism Ha Van Sieu delivered a closing speech of the workshop. Photo: TITC

Speaking at the conclusion of the workshop, Deputy Director General of Vietnam National Administration of Tourism Ha Van Sieu highly appreciated the draft strategy with a new approach in terms of both content and form. The draft strategy has received many valuable comments from leading experts from many fields related to tourism. The content closely follows the current situation, gives vision, views, goals and solutions for Nghe An tourism; concretize many contents, action programs for a development stage. The draft is prepared on the basis of consistency, in accordance with current guidelines and regulations, in accordance with the planning of the tourism system to 2030, with a vision to 2045.

In order to implement the strategy effectively and in line with reality, the Deputy Director General suggested that Nghe An province need to assess the impact of tourism on the economic, cultural and social fields to see that the goal is to Whether the title is comprehensive or not. Objectives need to be clarified by specific indicators, solutions need to go straight to the problems to be solved and have a long-term orientation. It is necessary to focus on market approach, balance supply and demand, develop specific products and communication strategies to promote products. In addition, it is necessary to focus on sustainability, technology application, and digital transformation in line with the current general trend of Vietnam and the world. The Deputy Director General suggested that the province synthesize comments, select and absorb, edit and complete the strategic content, this is the basis for creating positive changes and changes for the province's tourism. next time.

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